Work hours are changing as the ‘golden hour’ gets later

With the arrival of Spring and longer daylight hours, now is a good time to check your scheduling rules and work hours.

If you’re a photographer or videographer you’ll be very aware that sunset is moving a little bit later each day. And with many of your customers wanting to book shoots during the magic ‘golden hour’ twilight period it’s important to adjust your work hours in Ubookr to allow your customers to make bookings at the correct time.

What is the ‘Golden Hour’?

In photography, the golden hour (sometimes known as magic hour, especially in cinematography) is a period shortly after sunrise or before sunset during which daylight is warmer and softer than when the sun is higher in the sky. Shooting in this time gives images a comforting warmth and properties with the right lighting and can look amazing.

If you’re unsure of exactly when ‘Golden Hour’ is we’ve found this nifty website that lets you click on a map to find out when it is in your location. Another rule of thumb that works in all locations is 1/2 an hour before and 1/2 an hour after sunset.

twilight,dusk,book photography,work hours
There’s something about the light at dusk that can transform a real estate photo

Update your work hours settings

Ubookr gives you accurate control over your calendar with a number of scheduling rules and day by day working hours management. To manage these settings, simply go to your staff page on the dashboard and scroll down until you see your Work Hours settings. Then just adjust your finish time so your clients can fit in a twilight shoot at the end of the day. You can see the staff page here.

work-hoursOnce your settings are updated, customers will be able to book right up to your knockoff time, but no later. Every couple of weeks it’s a good idea to come back and tweak this setting as the days get longer going into Summer.